Aleksandra Burżacka

• Managed administrative tasks and coordinated online meetings across 10 European countries in English and French.
• Handled confidential and sensitive information with discretion and tact.
• Managed executive calendars, scheduling meetings and appointments and coordinating travel arrangements to optimize time.
• Processed travel expenses and reimbursements.
• Served as a liaison between senior staff members.
• Screened calls and emails and responded accordingly to support executive correspondence.
• Organized and coordinated conferences and bi-monthly meetings.
• Updated spreadsheets and databases to track, analyze, and report on performance and sales data.
• Provided professional administrative support during board meetings, including agenda preparation and minute-taking duties.
• Prepared and edited presentations on behalf of CEO for both internal and external meeting.
• Aided in the international recruitment processes by screening resumes, scheduling interviews, and assisting with candidate selection.
• Ensured smooth daily operations through consistent maintenance of office management and support of hospitality needs of corporate partners and staff during meetings and company events in Poland.
• Achievements: Successfully managed the coordination of multiple high-profile international events, landing an acquisition of Venture Capital funding in Europe.

Clients: Deloitte TECH, Henkel, Signify, Hapag-Lloyd, GFT & new business

• Fostered deep client relationships from onboarding through account management, ensuring client satisfaction and loyalty.
• Served as an escalation point for complex or high-priority customer issues, providing swift resolutions that exceeded expectations.
• Enhanced customer satisfaction by proactively addressing and resolving concerns in a timely manner.
• Collaborated with cross-functional teams to ensure seamless customer experiences across all touchpoints.
• Cultivated customer advocacy by identifying potential case studies, testimonials, and referrals, resulting in increased brand awareness and credibility.
• Worked closely with sales teams to ensure smooth handoffs of newly acquired clients, paving the way for long-term account stability.
• Boosted customer retention through diligent follow-up and relationship-building efforts.
• Optimized customer success workflows by identifying bottlenecks and implementing process improvements accordingly.
• Developed comprehensive product knowledge, enabling the provision of expert advice to customers.
• Implemented targeted upselling strategies, resulting in increased revenue from existing customers.
• Streamlined customer onboarding processes for improved efficiency and faster service delivery.
• Achievements: Exceeded client expectations, resulting in the renewal of 2 major accounts and the expansion of service offerings, contributing to a 200k PLN increase in revenue.

• Acquired initial investment funds by successfully completing a complex application for PARP (Polish Agency for Enterprise Development).
• Evaluated market trends to identify emerging opportunities and inform strategic decision making.
• Conducted target market research to scope out industry competition and identify advantageous trends.
• Identified business development challenges and customer concerns for proactive resolution.
• Grew the customer base through targeted outreach and networking events.
• Created an inclusive corporate culture that fostered teamwork, open communication, and increased employee morale.
• Achievements: Secured top 5 placement among 30 projects for program implementation, achieving go-live within 4 months, and establishing a strong project foundation.

Clients: COTY Poland (Calvin Klein #the2ofus), Unilever (Magnum), PURO Hotels, JTI Poland (Logic Compact), PGNiG (media presence), Cinema City (rebranding), PKP Intercity (digital), Grupa Azoty (digital).

• Managed 8 key accounts with a nationwide scope, contributing to an annual revenue of ~3 million PLN.
• Developed long-lasting client relationships by providing exceptional customer service and support.
• Client Relationship Management: Conducted proposal presentations and managed marketing campaigns for major clients in industries such as luxury goods (COTY Poland), FMCG (Unilever), and talent aquisition (PURO Hotels).
• Maintained detailed records of all account activities, ensuring accurate reporting for upper management review purposes later on.
• Led a team of freelancers and outsourced contributors to ensure successful project execution within budget and timelines.
• Achievements: Allocated over 1.2 million PLN in marketing budgets effectively, leading to significant recognition across the CEE market.

Clients: Groupe SEB (Tefal, Rowenta, Krups), Robert Bosch (Green line), Heineken (kampania UCL 2015), Reebok (ZPump premiere), Business Link Polska, Akademickie Inkubatory Przedsiębiorczości & start-ups (Steamaster, HaloDoktorze.pl, Xpress), StarNet Telecom, Grupa Energia, Corning Cable Systems Poland, IABC International Association of Business Communicators, Rochstar Events (Orange Warsaw Festival 2013), IOM International Organization for Migration, Bomi Polska, Sony Computer Entertainment Polska (Playstation), LangTeam (69. Tour de Pologne) & new business.

• Executed PR and communication strategies tailored to client needs, including press relations, event planning, and social media activities.
• Managed multiple accounts simultaneously while maintaining organization and prioritizing tasks efficiently.
• Event Management: Organized and managed over 20 PR events, ensuring seamless execution and high visibility for clients.
• Achievements: Established direct relationships with 40 key national media figures, leading to regular feature stories in leading Polish news and business publications. Awarded 'PR Agency of the Year 2015' (Impactor).

• 2010-2015: University SWPS, Warsaw, Poland - Master’s Degree in Psychology in Business
• 2015-2017: Warsaw School of Advertising, Warsaw, Poland - Professional Degree in Film and TV Production
• 2023: SuccessCOACHING - Customer Success Training for CSMs
• 2023: SKVOT - Creative Event Management