Aleksandra Mucha
Warsaw
Summary
Performance-driven programmatic professional skilled in leading successful campaigns and strategy development. Currently working in HUB projects in the EMEA/CEE region
Overview
2
2
years of professional experience
1
1
Certification
Work History
Programmatic Specialist
PHD Media Direction
09.2022 - Current
- Interpreted clients' needs and introduced ideas to fit specific requirements.
- Assisted with staff training to enforce quality.
- Analyzed marketing data and trends to identify opportunities for improvement.
- Maintained current understanding of market conditions, compliance standards and best practices.
- Monitored industry trends to adapt strategies accordingly.
Junior Programmatic Specialist
PHD Media Direction
05.2021 - 08.2022
- Followed all company policies and procedures to deliver quality work.
- Preparing reports and market analyses.
- Understanding customer needs and translating them into marketing goals.
Education
Mastrer's - Digital Marketing
Warsaw School of Economics
Warsaw, Poland11.2023
Bachelor's - Econometrics And Quantitative Economics
Univeristy of Warsaw
Warsaw, Poland05.2021
Skills
- Knowledge and ability to navigate the DV360, Adfrom and Teads
- Knowledge of CM360, GA4, GTM
- Basic knowledge of Facebook Ads Manager
- Digital Advertising
- Project Management
- Account Management
- Case Studies
- Campaign Management
- Data Analytics
Websites
Certification
Teads Ad Manager Fundamentals - Live Certification
TAM Attention Expert - Live Certification
Meta Certified Media Buying Professional
Meta Certified Media Planning Professional
SAS Data Mining Certificate Program
Languages
Polish
Native language
English
Advanced
C1
Timeline
Programmatic Specialist
PHD Media Direction
09.2022 - Current
Junior Programmatic Specialist
PHD Media Direction
05.2021 - 08.2022
Mastrer's - Digital Marketing
Warsaw School of Economics
Bachelor's - Econometrics And Quantitative Economics
Univeristy of Warsaw
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