Summary
Timeline
Work History
Overview
Education
Skills
Hi, I’m

Amandine Gabard

SEO associate
Warsaw
Amandine Gabard

Summary

SEO Associate with in-depth knowledge of SEO strategies, multiple analytic and tracking tools and report generation. Guides SEO strategy for medium-sized businesses.

Timeline

SEO Associate

Bold
08.2021 - Current

Partnership Manager

Festival Premiers Plans
10.2020 - 02.2021

Event Coordinator

Festival Premiers Plans
10.2019 - 02.2020

Icadémie

Master of Science from Digital Marketing
2019 - 2020 (1 education.year_Label)

Content Manager

Altavia
10.2018 - 09.2019

Sup De Pub

Master of Science from Digital Marketing & Innovation Management
2018 - 2019 (1 education.year_Label)

Université Catholique De L'Ouest (UCO)

Bachelor of Science from Information And Communication
2014 - 2017 (3 education.years_Label)

Work History

Bold
Warsaw, Poland

SEO Associate
08.2021 - Current

Job overview

  • Recommended changes to website architecture, content and linking to improve SEO positions for target keywords.
  • Tracked, reported and analyzed website analytics to drive strategy and improve user experience.
  • Researched and analyzed competitor website and advertising links to gain insight into new strategies.
  • Collaborated with team to investigate critical SEO-related issues and provided impactful solutions.
  • Performed ongoing keyword discovery, expansion and optimization to increase organic search footprint and drive relevant site traffic.
  • Executed tests, collected and analyzed resulting data and identified trends and insights to achieve maximum ROI in paid search campaigns.

Festival Premiers Plans
Angers, France

Partnership Manager
10.2020 - 02.2021

Job overview

  • Joined business development meetings and supported market outreach plans to improve business development.
  • Facilitated strategy development and planned with cross-functional teams.

Festival Premiers Plans
Angers, France

Event Coordinator
10.2019 - 02.2020

Job overview

  • Performed event coordination for larger parties and gatherings.
  • Consulted with customers to determine objectives and requirements for events.
  • Arranged availability of audio-visual equipment, transportation and displays for various types of events.
  • Developed post-event reports to determine effectiveness of each event.
  • Liaised with marketing and PR colleagues to promote special events in social calendars.
  • Managed administrative logistics of events planning, event booking and event promotions.
  • Brainstormed and implemented creative event concepts and themes.
  • Managed event logistics and operations.

Altavia
Paris, France

Content Manager
10.2018 - 09.2019

Job overview

  • Managed content distribution to online channels and social media platforms.
  • Used content management system to analyze user engagement and website traffic metrics.
  • Collaborated with marketing and design teams to develop and plan site content, layout and style.
  • Approved, reviewed and edited content flowing to website.
  • Maintained content marketing calendar to schedule creation and delivery deadlines.
  • Directed content of website by gathering information and integrating data from other departments.
  • Conceptualized, planned and executed original designs for wide range of website properties.

Overview

3
years of professional experience
4
years of post-secondary education

Education

Université Catholique De L'Ouest (UCO)
Angers, France

Bachelor of Science from Information And Communication
2014 - 2017 (3 education.years_Label)

Sup De Pub
Paris, France

Master of Science from Digital Marketing & Innovation Management
2018 - 2019 (1 education.year_Label)

Icadémie
Remote

Master of Science from Digital Marketing
2019 - 2020 (1 education.year_Label)

Skills

  • Search Engine Marketing
  • SEO Optimization
  • KPIs Identification
  • Competitor Review
  • Overseeing Keyword Placement
  • Google Webmaster Tools
  • Cross-Functional Team Collaboration
  • Profiling User Intent
  • Web Site Architecture Brainstorming
  • Digital Content Platforms
  • Traffic Trends
  • Content Development
  • Site Auditing
  • Google Analytics
  • Marketing Initiatives
  • Google AdWords
  • Digital Media Strategy
  • Keyword Research
  • Key Performance Indicators (KPIs)
  • Web Content Management
  • WordPress
Amandine GabardSEO associate