Halina Frańczak
Director, Sustainability Leader
Warsaw
Summary
Accomplished leader with a proven track record of successfully implementing sustainability strategies aligned with global corporate goals. Led projects totaling over €15 million, cultivated business leader communities, and managed marketing and corporate crisis communications with precision. Recognized as a mentor and inspiration to emerging leaders, playing a crucial role in driving market leadership for a top professional services company in Central Europe.
Overview
21
21
years of professional experience
10041
10041
years of post-secondary education
2
2
Languages
Work History
Director, Chief Sustainability Officer in Poland, Ukraine & Baltic Countries
Deloitte
01.2020 - Current
- She prepared and implemented the company's local ESG strategy, aligning it with Deloitte’s global strategy.
- As a sustainability leader, she supported tender processes on projects exceeding 15 million euros by ensuring compliance with ESG requirements.
- She set and implemented a decarbonisation strategy, establishing targets in accordance with SBTi standards.
- She prepared and oversaw the implementation of the reporting process to ensure compliance with global requirements and systems.
- Established effective relationships with key stakeholders both internally and externally for increased collaboration opportunities.
- Mentored junior staff members, helping them develop their skills and advance in their careers.
- She implemented ISO 50001 and ISO 14001 standards.
- She organized and developed the Deloitte Poland Foundation, managing education and climate programs, and co-founded and served as a board member with an audited societal impact.
- She created the Chapter Zero Poland Climate Governance Initiative in partnership with the World Economic Forum and FOB.
- She co-founded Chapter Zero Türkiye and Chapter Zero Uzbekistan & Central Asia with the European Bank of Reconstruction and Development.
- She was the executive responsible for introducing sub-brands and products to the Central European markets at Deloitte, including Deloitte Digital, where she supported promotion and team building.
- She managed crisis communication related to regulated services in collaboration with the global team, preparing Crisis Communication Packs for different markets.
- She established market leadership for key services through the creation and promotion of studies, Thought Leaderships, digital campaigns, and community building at the C-suite level.
- She mentored both internal and external female business leaders, guiding more than 10 mentees over the last three years.
- As a senior advisor, she worked on projects for clients such as EBRD, BIK and Santander.
- Achieved sales of 1.5 million euros in the last 24 months through senior advisory roles and championed projects worth over €15 million.
- Launched and developed the Deloitte Digital technology brand, building its position in Poland and Central Europe, with the team currently consisting of 450 people.
- Served as a member of the leadership team for building the Shared Service Centre in Rzeszów, achieving savings of 20% in operational costs for Deloitte CE, and growing the SSC to employ over 1,000 people serving 15 markets.
- Recruited over 300 supervisory boards and board members for the expansion of the Chapter Zero Poland program.
- Strengthened the position of the Deloitte brand from the weakest among BIG 4 brands to an unquestionable leader in Poland and Central Europe.
- Developed international teams in 15 countries.
Marketing, communication and market development in Deloitte Central Europe
Deloitte
01.2012 - 01.2020
Head of Marketing in Poland
Deloitte
01.2007 - 01.2012
Head of Marketing and Communication in Poland
Accenture
01.2004 - 09.2007
- She implemented global marketing campaigns, creatively adapting them to local conditions and business needs.
- She effectively supported communication efforts for the opening of Shared Services Centres in Central Europe, specifically in Warsaw, Budapest, and Bratislava.
- Developed Accenture’s leading position among technology companies despite limited resources, including a minimum budget and team.
- Achieved recognition and endorsement from company leaders for her contributions and accomplishments during her tenure, with references available to share their assessment of her achievements.
- Led a team of marketing professionals for successful product launches and promotions.
Education
Master of Arts - Sociology
University of Warsaw
Warsaw, Poland11-1992
Master of Arts - Journalism and Political Science
University of Warsaw
Warsaw, Poland02-1992
Certificate - Circular Economy and Sustainability Strategies
University of Cambridge Judge Business School
11-2022
Deloitte EMEA Certification - Green House Lab Facilitators
Deloitte
Paris10-2018
Deloitte EMEA University Lecturer Certificate -
Deloitte
Paris10-2017
Skills
Strategic Vision
Value Creation
Stakeholder
Trust and Engagement Building
Change Management
People Development
Decision Making
Regulatory Framework Understanding
Government relations
Public affairs
Market development
Sales
Crisis communication
Workshops and labs facilitation
Leadership skills
Collaboration
Teamwork
Storytelling
Affiliations
- UN Global Compact in Poland - member of the Business Council for Pre - COP and Climate Plus Program.
- Forum of Responsible Business, Chapter Zero Poland – Climate Governance Initiative – member of executive body.
- Vital Voices - member of advisory board of initiative and mentor for programs fostering female leadership.
Publications
- 01/01/25, Volunteerism as a Method of Building Employee Well-being in a Sustainable Development Strategy, Sage Open, prof. B. Rynkiewicz-Krzywosz
- 01/01/25, Volunteering that opens eyes, Deloitte Poland
- 01/01/23, Climate transformation in service companies, Shared responsibility. The role of environmental management
- 01/01/21, Climate Sentiment Index, Deloitte Poland
- 01/01/20, Crisis resilient leadership: courage and trust building on the road to prosperity, Crisis-proof organizations - how to build them, Deloitte Poland
- 01/01/18, First Steps into the labor market, Deloitte Central Europe
- 01/01/15, First Steps into the labor market. Leaders of the future, Deloitte CE
- 05/01/14, Time for a leadership change, Success Magazine
- 01/01/15, First steps on the labor market. International survey of university students and graduates, Deloitte Central Europe
Personal Information
Hobbies: Yoga, Opera, Modern art
Timeline
Director, Chief Sustainability Officer in Poland, Ukraine & Baltic Countries
Deloitte
01.2020 - Current
Marketing, communication and market development in Deloitte Central Europe
Deloitte
01.2012 - 01.2020
Head of Marketing in Poland
Deloitte
01.2007 - 01.2012
Head of Marketing and Communication in Poland
Accenture
01.2004 - 09.2007
Master of Arts - Sociology
University of Warsaw
Master of Arts - Journalism and Political Science
University of Warsaw
Certificate - Circular Economy and Sustainability Strategies
University of Cambridge Judge Business School
Deloitte EMEA Certification - Green House Lab Facilitators
Deloitte
Deloitte EMEA University Lecturer Certificate -
Deloitte