Summary
Overview
Work History
Skills
Languages
Timeline
Generic

Izabela Roman

Summary

Accomplished and strategic business leader with over 10 years of experience managing global operations and scaling high-growth businesses within emerging technologies. Proven track record in overseeing day-to-day operations, leading cross-functional teams, and driving product development for international platforms. Skilled in managing P&L, crafting strategic plans, and identifying and mitigating risks. Known for a strong competitive drive, goal orientation, and exceptional communication skills. Committed to operational excellence, integrity, and ethical leadership, with a focus on long-term growth and business success

Overview

27
27
years of professional experience

Work History

Director, Head of Sales

Lukka Poland (Coinfirm - Blockchain Analytics)
05.2022 - Current
  • Leadership Excellence: Led sales and business operations in Poland, achieving revenue growth year-over-year through targeted strategies.
  • Developed annual operational plans aligned with strategic business goals, driving long-term sustainable growth.
  • Strategic Sales Initiatives: Increased lead-to-deal conversion from 8% to 30% through targeted sales strategies and enhancements.
  • Revenue Growth: Proactively engaged with key accounts, renegotiating contracts to secure long-term partnerships and maximize revenue opportunities.
  • Market Expansion: developmnet of effective sales strategy & diversified lead sources and cultivated strategic partnerships, significantly expanding market reach.
  • Digital Transformation: implemented automations supporting internal processes that saved efforts for the team and increased efficiency

Team Lead, Client Success

BlockFi Inc (Consumer Financing Services)
01.2021 - 04.2022
  • Commercial Strategy Leadership: Directed the company's commercial strategy, overseeing business development, sales, and client success functions.
  • Client Satisfaction: Built and managed an international client support team, achieving a 90%+ client satisfaction rate.
  • Operational Excellence: Developed key performance indicators (KPIs) and service level agreements (SLAs) to ensure operational excellence.
  • Cross-Functional Collaboration: Implemented organizational changes, improving team efficiency and performance.
  • Client Advocacy: Acted as an ambassador for international clients, fostering long-term partnerships.

Senior Business Development Manager

Binance (Largest Crypto Exchange)
04.2020 - 11.2020
  • Market Analysis & Partnerships: Conducted comprehensive market analysis, establishing strategic partnerships across Europe, Asia, MENA, and Africa.
  • Channel Optimization: Launched and optimized new customer engagement channels, driving increased conversion rates.
  • Community Support: Provided exceptional support to local communities and retail clients, building strong client relationships.
  • Regulatory Compliance: Played a key role in company setup, regulatory compliance, recruitment, and content localization.

Senior Business Development Manager

Coinfirm Ltd (Blockchain Analytics)
10.2018 - 03.2020
  • Market Penetration: Developed and executed go-to-market strategies, leading to successful market penetration in selected areas.
  • Business Development: Cultivated relationships with start-ups and recognized industry players, driving business growth.
  • Project Management: Collaborated with senior project managers to define project goals and ensure successful execution.

Business Development Manager

CWS-boco Polska (Outsourcing)
02.2017 - 09.2018
  • Sales Growth: Developed new sales and client relationships with local and international corporations, driving revenue growth in the CEE region.
  • Stakeholder Coordination: Managed sales projects and coordinated efforts across various stakeholders to ensure seamless processes and customer satisfaction.

Business Development Manager

Iron Mountain (Information Management)
01.2013 - 01.2017
  • Sales Growth: Achieved a 30% increase in sales year-over-year by developing targeted sales strategies and building strong client relationships.
  • Project Management: Managed sales projects for corporate and public entities, developing solutions in operational and legal areas.
  • CRM Implementation: Successfully implemented a CRM system, enhancing organizational efficiency and client management.

Business Development Manager

Rodan Systems (IT Systems)
03.2012 - 12.2012

Sales Process Management: Managed the sales process for public tenders, driving new sales development and client engagement.

Sales and Marketing Specialist

Marketplanet (IT Systems)
09.2008 - 12.2012
  • Client Base Development: Built a client base in the public sector, prepared tender documentation, and supported sales projects.
  • Market Analysis: Conducted market entry analysis for new products and services, monitoring competition and market trends.

Assistant to the Management Board

Globe Trade Centre (Real Estates)
09.2007 - 08.2008

Executive Support: Provided comprehensive support to board members, managing daily operations and contract preparation.

Knowledge Coordinator

KPMG (Big 4 Advisory Company)
11.1997 - 08.2007
  • CRM Implementation: Led the implementation of a CRM system, coordinating international project teams and providing office support.
  • Resource Planning: Managed resource planning and project profitability monitoring, supporting project teams effectively.

Skills

  • International Market Development

  • Sales Leadership & Strategy

  • Partnership Development

  • Regulatory Compliance

  • Market Expansion

  • Cross-functional Team Leadership - CRM Implementation (Salesforce, Pipedrive)

  • Strategic Planning

  • Customer Acquisition & Retention

  • Budget Management

Languages

Polish
Advanced (C1)
English
Advanced (C1)
French
Elementary (A2)

Timeline

Director, Head of Sales

Lukka Poland (Coinfirm - Blockchain Analytics)
05.2022 - Current

Team Lead, Client Success

BlockFi Inc (Consumer Financing Services)
01.2021 - 04.2022

Senior Business Development Manager

Binance (Largest Crypto Exchange)
04.2020 - 11.2020

Senior Business Development Manager

Coinfirm Ltd (Blockchain Analytics)
10.2018 - 03.2020

Business Development Manager

CWS-boco Polska (Outsourcing)
02.2017 - 09.2018

Business Development Manager

Iron Mountain (Information Management)
01.2013 - 01.2017

Business Development Manager

Rodan Systems (IT Systems)
03.2012 - 12.2012

Sales and Marketing Specialist

Marketplanet (IT Systems)
09.2008 - 12.2012

Assistant to the Management Board

Globe Trade Centre (Real Estates)
09.2007 - 08.2008

Knowledge Coordinator

KPMG (Big 4 Advisory Company)
11.1997 - 08.2007
Izabela Roman