Jakub Walczak
Warsaw
Summary
Project Manager working in various fields related to media, brand and image management.
Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Focused on building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.
Overview
10
10
years of professional experience
Work History
Founder & Project Manager
regime brigade association
01.2014 - Current
- created a brand development strategy with all its elements - an idea for identification, communication channels, tone of voice, online & off-line image,
- increased brand awareness, through different activations - acquired 4,9 k followers on Faceboook, 1,5 k followers on Instagram
- created the concept and produced dozens of events with live music, exhibitions
- created a music label catalog with its own artist roster
- coordinated different project teams - merchandising, publishing, event production, promotion and PR
- I transformed an informal group of activists into an association with legal personality.
- I wrote two subsidy projects for the Wroclaw's budget programs - both were successfully accepted.
Project Manager
Outrage Agency
11.2022 - 09.2023
- managed team of 10+ people in different projects at the level of strategy and execution,
- developed network of agency contacts through cold calling & cold mailing
- handled client service, pitched new ideas with presentations
- leaded two tenders with success - acquired Ballantine's and Beefeater for the agency portfolio
- coordination of ambassadors activities in campaigns with artists from the agency's roster (Young Igi, Steez, Dwa Sławy x Mielzky)
- obtained funds for commercial cooperation with placements (from Bacardi) for the PRO8L3M rap duo on the occasion of the release of their new album
- worked for clients: Sprite, KFC, Maybelline, Klarna.
Creative Systems Specialist
MediaCom
03.2021 - 10.2022
- Responsible for conceptualization and implementation of various non-standard advertising projects: video branded content for Sprite, outdoor and radio campaign for Coca-Cola, ambassador partnership between rapper Young Igi and Adidas,
- Created dedicated digital strategies and solutions in the field of gaming activations, influencer seeding and content campaign,
- Acquired media partnerships for Reebok, Sprite.
Freelance Booking Agent
Granko Agency
01.2020 - 12.2021
- Supported and promoted music projects and artists from agency roster,
- Developed communications strategy for signed artists,
- Researched and built relationships with potential clients in Poland and abroad,
- Created press content, negotiated contracts and coordinated the logistics for agency artists.
Junior Category Manager
Street Supply
05.2020 - 01.2021
- Developed new product offerings and purchasing contract for a streetwear category retail brands,
- Coordinated the work of an external agency in building brand awareness and supervised SEM/SEO specialists,
- Ran product seeding campaigns in cooperation with selected influencers,
- Created new sales channels which have increased the sales by 8% on marketplace portals (Allegro, Amazon),
- Conducted teamwork in Kanban (Trello),
Event & PR Manager
Club & Cafe Surowiec
06.2019 - 06.2020
- Responsible for the calendar of cultural and musical events,
- Leaded negotiations and implemented contract terms with artists,
- Acquired promoters, managed social media profiles, created content and digital advertisements, coordinated the work of graphic designers.
Booking & Facility Manager
Art Hub Wyspa Tamka
11.2019 - 04.2020
- Created the club's artistic program and produced planned events,
- Created offers for renting space and negotiated terms with clients,
- Ran social media profiles and managed the community.
Brand Manager
JustPrint.cz
11.2018 - 06.2019
- Managed team's tasks using Scrum methodologies (Jira),
- Preparing communication strategies for digital channels,
- Led the website rebranding project, along with modifications on the purchasing path,
- Managed the work of: Customer Support and Complaints teams, as well as Graphic Designers,
- Implemented external e-commerce tools in cooperation with the IT department (Zapier),
- Acquired customers at trade fairs.
Junior Marketing Manager
Colours Factory
06.2017 - 11.2018
- Developed product offer of the JustPrint.cz partner brand,
- Created content strategy (listings, homepages, products descriptions),
- Coordinated the work of the business partner responsible for brand positioning on the marketplace portal (Aukro.cz),
- Responsible for reporting sales data and advertising statistics (GA),
- Ran e-mail marketing campaigns and created landing pages (Freshmail)
Education
Communication Design - Branding
Uniwersytet Wrocławski
Wrocław06.2018
European Studies - Political Science
Uniwersytet Wrocławski
Wrocław06.2016
Skills
- Microsoft Office
- Client service
- Interpersonal skills & Verbal communication
- Pitch Creation & Negotiation
- Partnership management
- Conceiving creative concepts based on strategy guidelines
- Agile methodologies - SCRUM, Kanban
- Team management
Languages
Polish
Native language
English
Advanced
C1
German
Intermediate
B1
Timeline
Project Manager
Outrage Agency
11.2022 - 09.2023
Creative Systems Specialist
MediaCom
03.2021 - 10.2022
Junior Category Manager
Street Supply
05.2020 - 01.2021
Freelance Booking Agent
Granko Agency
01.2020 - 12.2021
Booking & Facility Manager
Art Hub Wyspa Tamka
11.2019 - 04.2020
Event & PR Manager
Club & Cafe Surowiec
06.2019 - 06.2020
Brand Manager
JustPrint.cz
11.2018 - 06.2019
Junior Marketing Manager
Colours Factory
06.2017 - 11.2018
Founder & Project Manager
regime brigade association
01.2014 - Current
Communication Design - Branding
Uniwersytet Wrocławski
European Studies - Political Science
Uniwersytet Wrocławski
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