Google Analytics
Katarzyna Kowalska
Marketing Specialist
Wrocław
Summary
Multi-talented Marketing Specialist enthusiastic about applying diverse skills to all areas of marketing. Flexible team player knowledgeable about both traditional and digital marketing strategies.
Overview
19
19
years of professional experience
2
2
years of post-secondary education
4
4
Certifications
3
3
Languages
Work History
Marketing Specialist
EY
01.2023 - Current
- Studied demographic data to determine optimal targets, competitor offerings and tactics for persuasion
- Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
- Monitored trends in social media, industry, and competitive landscape to create new material.
- Maximized advertising efforts by developing content for media relations, corporate communications and social media posts
- Optimized advertising efforts by developing content for media relations, corporate communications and [Type] posts
- Increased credibility and client awareness by developing technical/non-technical marketing collateral and presentations, public relations campaigns, articles and newsletters
- Tracked key metrics and developed spreadsheets and data models
- Wrote engaging and successful marketing, advertising and website copy.
Marketing Assistant
PRP
01.2006 - 01.2021
- Designed and presented social media campaign ideas
- Performed market analysis and researched latest trends
- Assisted with capturing and analyzing social media metrics
- Tracked and analyzed web analytics to recommend proactive adjustments to strategies.
Education
Bachelor - Journalism and Social Communication
Univeristy of Wrocław
10.2019 - 06.2021
Skills
Communications
Software
Microsoft Office
Adobe Creative Cloud
Certification
Project Management Essentials
Interests
Art
Traveling
Cooking
Yoga
Timeline
Project Management Essentials
02-2023
Marketing Specialist
EY
01.2023 - Current
Digital Marketing
11-2022
Google Analytics Expert
10-2022
Certificate in Advanced English
03-2020
Bachelor - Journalism and Social Communication
Univeristy of Wrocław
10.2019 - 06.2021
Marketing Assistant
PRP
01.2006 - 01.2021
Similar Profiles
Tittu JamesTittu James
Resource Manager at EYResource Manager at EY
Rajeshwari BhaskarRajeshwari Bhaskar
Manager at EYManager at EY
Pamela Victoria Limachi QuispePamela Victoria Limachi Quispe
Audit Manager at EYAudit Manager at EY