KRZYSZTOF PIOTROWSKI
Legionowo
Summary
Goal-oriented manager with distinguished experience in IT, Insurance, Telecommunication, Training industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.
Overview
21
21
years of professional experience
Work History
Sales and Marketing Manager
Pracownia Gier Szkoleniowych
11.2023 - Current
- Analyze sales and marketing data for improved strategies.
- Conduct market research to identify new business opportunities and stay ahead of industry trends.
- Improv brand visibility with well-executed promotional campaigns and engaging social media content.
- Enhance team collaboration through regular communication channels, fostering a positive work environment where ideas could flourish.
- Managed sales promotions and marketing strategies on major social media sites.
- Achieve established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Successful implementation of new CRM
- Managing 6 person sales team and 2 person marketing team
- Creating and supervising the implementation of the budget
PRODUCT OWNER & MARKETING MANAGER
ROBOTIN / GIANT
08.2021 - 08.2023
- Develop strategies for GIANT and RobotIN and drive qualified traffic to front door and Sales Department
- GIANT’s Marketing Team management
- Managing most of the marketing and sales activities in GIANT
- Deploy successful marketing campaigns and own their implementation
- Supervision over the implementation of lead generation campaigns
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, webinars, robotics LinkedIn campaigns, event management, PR, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for website and company blog
- Build strategic relationships and partner with key industry players, agencies
- Prepare and monitor the marketing budget on a quarterly and annual basis
- Measure and report on the performance of marketing campaigns
- Analyze consumer behavior and adjust email and advertising campaigns accordingly Sales Team of RobotIN and GIANT Grants Department
- Preparing and execution of automation process of the most of marketing activities at GIANT
- MARKETING AUTONOMATION TOOLS
- Managed backlog prioritization, ensuring alignment with business goals and owners expectations.
MARKETING MANAGER
D.A.S. TOWARZYSTWO UBEZPIECZEŃ OCHRONY PRAWNEJ S.A.
07.2015 - 07.2021
- Preparing overall marketing strategy and budget
- Implementing and managing marketing budget
- Marketing team leading
- Developing marketing activities with quantifiable objectives to measure results
- Managing all social media activities in company
- Developing segmentation, competitive analysis and market intelligence, pricing, promotions, implementation of sales forces Mystery Shopper investigations
- Responsible for all Lead Mining and Lead Generation activities
- Developing and measure key metrics around the business including satisfaction and renewal rates
- Development of BTL materials (designing, production and distribution managing)
- Initiating all Public Relation activities
- LEGAL PROTECTION INSURANCE
MARKETING MANAGER
MOBYLAND, AERO2, CENTERNET S.(WORKING FOR THE THREE COMPANIES OF THE MIDAS S.A. GROUP.)
05.2008 - 09.2014
- Preparing strategy for products and services of GSM, VoIP and LTE data transmission
- Participation in the process of developing new solutions and promotional tariff
- Creating pricing policy
- Monitoring and analysis of competitors’ actions
- Examinating of selected segments of the telecommunications market
- Direct contact with international telecommunications organizations (GSMA, ITU)
- Trade negotiations and maintaining relations with international and national vendors
- Preparing Press Conferences and Public Relations materials for journalists
- Development of BTL materials and ATL campaigns (including Product Placement)
- Preparing documentation and reports for the Board’s in English
- TELECOMMUNICATION SERVICES
MARKETING MANAGER
TRIMTAB S.A.
04.2005 - 04.2008
- Creating of marketing concept, preparing plans and realization supervision
- Competition analysis and Trimtabs’ products and services positioning
- Managing the Marketing Projects Department
- Promotion materials projecting
- BTL and ATL activities planning and control of realization
- Creation and supervision of company web site
- E-marketing policy creation and management
- Public Relations activities creation and realization
- Preparing and management of projects’ budgets
- Reporting to the CEO of Trimtab
- IT SOLUTIONS
PROMOTION MANAGER
MARQUARD MEDIA PUBLISHERS (PRZEGLĄD SPORTOWY)
08.2004 - 02.2005
- Events and competition organization (Sport Masters Formal Dance,10 Best Polish Sportsmen Plebiscite)
- Press Conferences organization
- Promotion activities conduction and coordination (Tour de Pologne, Health Days, Lech Beach Soccer Tour, etc.)
- Press Office co-organization (e.g
- Europe MTB Championship Wałbrzych2004)
- PUBLISHING, NEWSPAPER
PROMOTION SPECIALIST
IMPULS BTL
08.2003 - 03.2004
- Promotion animations, events creation and coordination (e.g
- Smirnoff Ice for Diageo Polska; Top500, Góraszka, Polish Football Team matches for Telekomunikacja Polska)
- Training promotion teams
- Preparation of commercial materials visualization concept
- Suppliers search and supervision of the project and material manufacturing
- Commercial materials logistics supervision
- Supervision of promotion teams in south Poland
- BTL AND EVENT AGENCY
- Conducted post-promotion evaluations by examining metrics such as conversion rates and ROI to provide actionable recommendations for future campaigns.
Education
Marketing and Management Bachelor - Advertisement
Promotion High School, Warsaw
WarsawComputer Graphics Design Course
Human Resources Education Centre, Warsaw
Skills
My Top 5 Gallup's CliftonStrengths®:
Communication, Activator, Woo, Adaptability, Positivity
LANGUAGES SKILLS
Polish – native
Beginner
A1
English – fluent written and spoken
Advanced
C1
German – basic
Elementary
A2
References
Tomasz Kmiecik - Founder & CEO at G1ANT
+48 793 299 299
Włodzimierz Plewczynski – Head of Sales – Midas S.A.
+ 48 881 131 001
Sebastian Pielach – CEO – Trimtab S.A.
+ 48 501 076 545
Disclaimer
I hereby give consent for my personal data included in my application to be processed for the purposes of the recruitment process under the Personal Data Protection Act as of29 August1997, consolidated text: Journal of Laws2016, item922 as amended.
Timeline
Sales and Marketing Manager
Pracownia Gier Szkoleniowych
11.2023 - Current
PRODUCT OWNER & MARKETING MANAGER
ROBOTIN / GIANT
08.2021 - 08.2023
MARKETING MANAGER
D.A.S. TOWARZYSTWO UBEZPIECZEŃ OCHRONY PRAWNEJ S.A.
07.2015 - 07.2021
MARKETING MANAGER
MOBYLAND, AERO2, CENTERNET S.(WORKING FOR THE THREE COMPANIES OF THE MIDAS S.A. GROUP.)
05.2008 - 09.2014
MARKETING MANAGER
TRIMTAB S.A.
04.2005 - 04.2008
PROMOTION MANAGER
MARQUARD MEDIA PUBLISHERS (PRZEGLĄD SPORTOWY)
08.2004 - 02.2005
PROMOTION SPECIALIST
IMPULS BTL
08.2003 - 03.2004
Marketing and Management Bachelor - Advertisement
Promotion High School, Warsaw
Computer Graphics Design Course
Human Resources Education Centre, Warsaw
Similar Profiles
Christina HobsonChristina Hobson
Elementary Teacher, Grades 1-3 at Hillsdale Community Schools-Gier ElementaryElementary Teacher, Grades 1-3 at Hillsdale Community Schools-Gier Elementary
Piotr Pawel SurtelPiotr Pawel Surtel
Hairstylist at Loft 4 Pracownia Fryzjerska Piotr SurtelHairstylist at Loft 4 Pracownia Fryzjerska Piotr Surtel
Holly McKenzieHolly McKenzie
Manager at Gier Oil INC.Manager at Gier Oil INC.
Milena WojdalskaMilena Wojdalska
International Sales Manager at EGZOTech Sp. Z O.o.International Sales Manager at EGZOTech Sp. Z O.o.
Uzair ButtUzair Butt
Business Partner and Sales Director. at ARTUR WÓJCIK,Business Partner and Sales Director. at ARTUR WÓJCIK,