Literature
Mykola Davydenko
Chief Revenue Officer
Warsaw,14
Summary
Experienced Executive with a demonstrated history of working in the ICT. With over 17 years of strong sales leadership, an accomplished professional in sales and marketing strategies, team management and coaching, particularly in the technology and telecom sectors. Exceling in leadership, business development, and customer-focused initiatives, supported by an MBA in enterprise economy. Have a track record of exceeding revenue and sales quotas, merging diverse sales and marketing teams, and introducing innovative products to the market. Fluent in English and Ukrainian, with intermediate proficiency in Polish, hold an MBA from Kyiv Mohyla Business School
Overview
25
25
years of professional experience
4
4
Languages
7
7
years of post-secondary education
1
1
Certificate
Work History
Chief Revenue Officer
UKRTELECOM
02.2014 - 11.2022
- Accountable for business growth, company market share and revenue increase in B2B segment (100K companies, 50+ MUSD annually, Information and Communication Technology product portfolio).
- Managed and led sales and marketing teams (400+ FTE, 5 divisions in HQ, 5 national teams.
- Developed and implemented value creation Operating Model
- Crafted and implemented go-to-market strategy aimed at surpassing revenue and profitability targets.
- Created and implemented Needs-based segmentation: Large Enterprises, Public Sector, SMB, Carriers
- Recruited, mentored, and supported high-performing members of Sales, Service and Marketing teams.
- Product Vision and Product Strategy formulated and executed. New ICT products on market: Data Centers (Shared and Tailor-made), UCaaS, IaaS, SaaS, AntiDDoS, Endpoint protection, Business-TV
- Implemented World-Class Sales process for Large Enterprises, including Master Sales Funnel management, OKR and Sales Commissioning system
- Customer Excellence projects realized: Toll-free support lines introduced; Service standards implemented. Call Center SL enhanced (LE:94-20, SMB:82-20), TT Resolve rate grown up to 93% in 8 hours. In-house CRM developed, B2B web site & FB pages launched
- Proven track record in achieving and exceeding financial metrics: +161% Broadband Revenue, +57% Network services, +194% in Data Centers
- B2B Share in Company Revenues increased by 64%
- Won "The best Solution of year 2018" at Telecom Ukraine Awards with DDoS protection Product
National Sales Head
KYIVSTAR / VEON GROUP
01.2011 - 02.2014
- Developed and implemented effective sales strategies and led nationwide Large Enterprises Sales Team of over 50+ members to achieve sales targets.
- Directed Sales Support team of over 35 members in Service and Post-sale tasks .
- Directed effective hiring, training, development and retention of Team to maximize Unit performance.
- Successfully merged 2 Sales and Service Teams from 2 companies with diverse cultures and Product Mix
- Received Company Award for outstanding leadership and strong personal commitment to SYNERGY project (companies merge).
- Designed Industry-specific Sales and Marketing Model for Large Enterprises
- Implemented Miller Heiman® sales Methodologies for team of 50+ Key Account Sales Representatives
- Negotiated and closed agreements with Key clients
- Closed 1st Sale for Tailor-made Tier III Data-Center
- Exceeded Sales Goals, met and exceed revenue and sales quotas
Director of Sales
GOLDEN TELECOM / VIMPELCOM GROUP
03.2006 - 01.2011
- Managed and motivated Sales and Service team of over 60 members to increase new revenue 10% in year.
- Set performance standards to meet Department goals. Updated metrics and measurables for Sales and Service team.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Established ambitious sales targets, managed deployment strategies.
- Continuously update Sales Motivation projects and Commissioning system
- Achieved 4X leads generation increase and 2X Sales generation increase by launching external Outside Sales organization.
- Worked closely with Product Team to define customer needs and update Product Mix after merger of 2 companies.
Sales Supervisor
GOLDEN TELECOM
08.2004 - 03.2006
- Managed 15 SMB sales representatives by coaching on effective sales techniques, monitoring performance and offering helpful feedback
- Trained staff on how to close sales in field.
- Reviewed weekly metrics of account executives to evaluate strengths and weaknesses.
- Organized and led staff meetings to share progress and establish goals.
- Worked jointly with team members to assist with closing sales, cross-selling and upselling of products and services.
- Successfully redistributed Sales representative responsibilities and created After Sale Group, resulted to new Sales increase by 20%.
- Sales School for SMB team interns developed and introduced, lack of new Sales reps issue solved
Team Leader
GOLDEN TELECOM
01.2004 - 08.2004
- Conducted trainings and mentored 7 team members to promote productivity and accuracy.
- Mentored and guided employees to foster proper completion as Player-Coach.
- Monitored team performance and provided constructive feedback to increase productivity and maintain quality standards.
- Awarded as Best telecom and network equipment Sales Leader.
Sales Representative
GOLDEN TELECOM
04.2003 - 01.2004
- Acquired new accounts, SMB
- Determined needs, delivered solutions, through consultative selling skills.
- Attended meeting and sales trainings to learn latest developments and brainstorm new sales strategies.
- Met or exceeded sales targets by and quotas by 15-25% to contribute to sales goals of SMB unit.
- Awarded as Best Business centers acquisition Leader
Head of Sales and Marketing
CATEC
03.2001 - 04.2003
- Directed 5 sales and marketing specialists in successful use and development of business plans and strategies.
- Cultivated and maintained strategic alliances with key partners and distributors
- Analyzed sales and marketing data for improved strategies.
- Evaluated market data to develop and create business strategies and marketing plans.
Economist
CATEC
03.1999 - 03.2001
- Generated, analyzed and reported data to forecast export sales and revenue numbers
- Forecasted production and consumption of cable and wires
- Prepared cost calculations of cables and wires produced
Specialist Representative
BILSHOVYK
12.1997 - 03.1999
- Supported clients with documentation and presentations.
- Maintained and extended relationship with clients for new business opportunities.
- Prepared export delivery contracts
Education
MBA - Business Administration And Management
Kyiv Mohyla Business School
Kyiv, Ukraine, Shanghai, Ljubljana 09.2011 - 06.2013
Master of Science - Managerial Economics
National University of Technologies And Design
Kyiv, Ukraine 09.1994 - 06.1999
Skills
Marketing and Go-to-market strategies
Strategic Sales Planning & Implementation
Master of Business administration
Budget Management & Cost Optimization
Product development
Sales Coach – MILLER HIEMAN® Sales Methodologies
Strong Leadership Capabilities
Strong experience in Change Management
Leadership excellent Communication Skills
Business Mission and Goals oriented
Talents Development and Mentoring
Cross-Functional Teamwork
Timeline
Sales Coach, MILLER HIEMAN® SALES METHODOLOGIES - 2012-2014
06-2014
Chief Revenue Officer
UKRTELECOM
02.2014 - 11.2022
MBA - Business Administration And Management
Kyiv Mohyla Business School
09.2011 - 06.2013
National Sales Head
KYIVSTAR / VEON GROUP
01.2011 - 02.2014
Director of Sales
GOLDEN TELECOM / VIMPELCOM GROUP
03.2006 - 01.2011
Sales Supervisor
GOLDEN TELECOM
08.2004 - 03.2006
Team Leader
GOLDEN TELECOM
01.2004 - 08.2004
Sales Representative
GOLDEN TELECOM
04.2003 - 01.2004
Head of Sales and Marketing
CATEC
03.2001 - 04.2003
Economist
CATEC
03.1999 - 03.2001
Specialist Representative
BILSHOVYK
12.1997 - 03.1999
Master of Science - Managerial Economics
National University of Technologies And Design
09.1994 - 06.1999
Interests
Travel
Cycling
Skiing
Certification
Sales Coach, MILLER HIEMAN® SALES METHODOLOGIES - 2012-2014
Activities
- Literature
- Skydiving
- Skiing
- Travel