Natalia Bilińska

SEM Manager with a proven record of driving high-impact digital campaigns at Publicis Groupe, delivering measurable growth across diverse industries. Experienced expert in Affiliate platforms, Google Ads, GA4, and Looker Studio, with a focus on leveraging AI and automation to optimize performance. Empowering leader, managing a team of six while building strong, collaborative relationships with clients and publishing partners. Passionate digital marketer with 12.5+ years of experience, advancing from Affiliate to SEM, actively driving data-driven campaigns that consistently exceed KPIs.

DIMAQ Professional in Digital Marketing

Google Ads certification

Internal and external managerial workshops with Leadersheep trainers

Power Query workshops led by Microsoft coach

Technical workshops (a.o Google Ads scripts and automation, AI tools in use, Excel tricks)

Polish - first language

English - fluency at C1 level

reading psychological and crime books, exploring nature with bicycle trips, running

Google Analytics 4, Google Ads, Looker Studio, basics of Big Query, HTML/CSS, scripts for Google Ads automation, AI-driven tools, tracking systems,  MS Office, Power BI fundamentals

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