Paulina Drzastwa
Poznan,30
Summary
Communications Expert with over 10 years of experience specializing in internal and external communication, employee engagement, and high-profile event management. Proven expertise in crafting strategic messaging, driving employee engagement initiatives, and managing large-scale events. Passionate about creating compelling content, enhancing organizational culture, and fostering strong relationships with key stakeholders.
Overview
15
15
years of professional experience
Work History
Communication Manager
GSK
12.2021 - Current
- Supporting communications for global roll out of Thrive Global wellbeing program - developed plans, comms materials, global calls, promotional activities, cooperated with GSK senior stakeholders and external partner
- Created global newsletters for WREF, Tech, Procurement, Finance
- Managed various internal communication and employee engagement activities for global functions
Communication Coordinator
McKinsey & Company
11.2016 - 12.2021
- 2019 McKinsey Gluck Award Nominee in the category „Best client capability building program” for Leadership Forum
- Managed internal communications (content and channels) for McKinsey Global Services
- Created crisis communication plan during COVID-19 pandemic
- Prepared and moderated panel discussions, interviews, town halls for over 1200 employees
- Deployed employee engagement activities in cooperation with ERGs
- Directed 10th anniversary office celebrations
- Led DEI communication for the office
- Organized client events for up to 200 guests (for C-level executives) as well as internal conferences and integration events
Event Planner
Convention Bureau
09.2009 - 11.2015
- Coordinated overall logistics for international high-profile conferences, press conferences, seminars, workshops, banquets, galas
- Planned agendas and social program
- Designed and proofread branding materials, press kits
Promotion and Event Specialist
The World Games 2017
05.2015 - 09.2015
- Organized press conferences, promotional events, handled media relations
- Collaborated with local government, sports federations, Ministry of Sport, Polish Olympic Committee
Regional Coordinator, Conference Organizer
Wrocław Research Centre EIT+
11.2012 - 12.2014
- Coordinated European professional mobility & education program mitigating climate changes
- Run presentations, workshops, study visits, lectures
- Prepared articles, press releases, leaflets, brochures, folders, albums
- Organized three international climate change conferences (in Poland and Spain)
- Recruited to program European NGOs, local government institutions, business, and academia
Education
Post-Graduate Certificate - Project Management
Wrocław University of Economics
Wroclaw, Poland01-2014
Master of Arts - Public Relations
University of Wrocław
Wroclaw, Poland01-2012
Erasmus - Advertising & Public Relations
University of Cardinal Herrera
Valencia, Spain01-2009
Skills
GenAI (CGA Chat, GiGi), Vevox, Teams Live Events, CaptionHub, Workplace, Nucleus
Power BI
MS Office, Translation tools
English (C1), Spanish (B2), German (B1, TELC Certificate)
Trained in presentations, pulic speaking, diplomatic protocol
Engaging writer, excellent editor, with a strong focus on audience-centric communication
Planning and executing large-scale internal and external events
Timeline
Communication Manager
GSK
12.2021 - Current
Communication Coordinator
McKinsey & Company
11.2016 - 12.2021
Promotion and Event Specialist
The World Games 2017
05.2015 - 09.2015
Regional Coordinator, Conference Organizer
Wrocław Research Centre EIT+
11.2012 - 12.2014
Event Planner
Convention Bureau
09.2009 - 11.2015
Post-Graduate Certificate - Project Management
Wrocław University of Economics
Master of Arts - Public Relations
University of Wrocław
Erasmus - Advertising & Public Relations
University of Cardinal Herrera
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