Summary
Overview
Work History
Education
Skills
Websites
Work Availability
Timeline
Startups
OperationsManager
Piotr Bender

Piotr Bender

Growth/Performance Manager

Summary

A T-shaped growth specialist with deep data- and performance-based mentality. Helping startups and companies go from 0 to 1 and beyond.

Overview

7
7
years of professional experience
3
3
years of post-secondary education

Work History

Growth Manager Renderro

Renderro
04.2020 - Current

I've joined the Renderro team as a first marketing/sales employee and I'm responsible for all customer- facing roles - marketing, sales, customer experience/success/engagement manager.

Since I've started working with Renderro, we've managed to take the product from 0 to over 3000 customers in a stretch of 10 months, keeping the user growth at a >30% MoM growth rate.

Key factors that brought this success:

  • Data-driven decision-making in all marketing activities,
  • Experiment-based culture around developing communication, brand, and product,
  • Ability to quickly evaluate effectiveness of active channels,
  • Gathering and responding to user feedback by implementing product changes and upgrades.

Digital Marketing Specialist

Intent
10.2019 - 09.2020

I've joined Intent (formerly InFullMobile) as a performance specialist, taking the responsibility for Google Ads performance.

Whiel working in company, Intent managed to acquire their first customer coming from PPC channels, undergo a successful rebranding, and develop a prominent Clutch profile that helped the company to develop new business opportunities.

Media Planner

FFW Communication
11.2017 - 08.2019

As a marketing specialist, I support the team on multiple levels, ranging from SEO audits through creative brainstorms to picking the best performing distribution channels in form of media plans.


On a daily basis, I've took care of all our 13 clients campaigns performed on various online channels, exceeding the clients' expectations and overperforming the KPI's by up to 231%.


  • Managing online campaigns performed via Facebook Ads, Google Ads, and LinkedIn.
  • Supporting team in a creative effort via performance score reports and recommendations.
  • Preparing media plans for future campaigns.
  • Assorting the best performing channels to meet the campaign objectives.

Digital Marketing Specialist

Material Design for Bootstrap
08.2016 - 11.2017

I have joined the MDB Team when it was still three people strong, helping the company grow their MoM revenue by over 250% during my employment.


Throughout a year I have specialized in digital marketing, getting to know all the top trends and tools used by professionals, such as Google Analytics, Google Tag Manager, Facebook Ads, Google Ads.


  • I have taken care of on-site and off-site SEO, making sure both of these areas are performing at the top level.
  • Creating technical content regarding web design, programming and our product itself.
  • Taking care of website SEO performance.
  • Managing marketing campaigns with the use of Google Ads and Facebook Ads.
  • Keeping in touch with third-party media.
  • Promoting MDB in topic-related communities.
  • Managing all social media platforms including Facebook, Twitter, Google + and Dribble.
  • Designing the functionalities of products CRM, Sales and Traffic modules.
  • Managing sales.
  • Managing Email marketing strategy.


Tools/techniques learned: Asana, Scrum, GMass, MailChimp, Bootstrap, HTML, CSS, MDB, Git, Wordpress, Facebook Ads, Google Ads, Twitter Ads, LinkedIn Ads.

Brand Ambassador

KPMG
10.2015 - 10.2016

As a brand manager, I have taken personal responsibility of promoting KPMG at the Warsaw University of Life Sciences, familiarizing students with a company that might be their future employer.


  • Introducing students at Warsaw University of Life Sciences to KPMG.
  • Taking an active part in academic events where students can familiarize with companies and apply for internships.
  • Managing the cooperation between Warsaw University of Life Sciences and KPMG.

Sales Development Representative

Growbots
02.2015 - 06.2015

I have joined the team in the early stage and helped the company in delivering results for their first stable clients.


I have learned the IT industry sales basics and implemented them in cold mailing campaigns, successfully managing their performance and outcome.


  • Choosing the right target for sales campaigns and gathering valuable prospects.
  • Creating cold mailing templates, follow-ups, and replies.
  • Analyzing the conversion rates of our emails, for improving each campaign.

Tools/techniques learned: Slack, Trello, Email Finder, Growbots (at MVP stage), MS Office/GS Suite Education Szkoła Główna Gospodarstwa Wiejskiego w Warszawie Computer Science and Econometrics.


Education

Computer Science And Econometrics

University of Life Sciences
Warsaw
10.2014 - 10.2017

Skills

Growth Marketing

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Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

Growth Manager Renderro

Renderro
04.2020 - Current

Digital Marketing Specialist

Intent
10.2019 - 09.2020

Media Planner

FFW Communication
11.2017 - 08.2019

Digital Marketing Specialist

Material Design for Bootstrap
08.2016 - 11.2017

Brand Ambassador

KPMG
10.2015 - 10.2016

Sales Development Representative

Growbots
02.2015 - 06.2015

Computer Science And Econometrics

University of Life Sciences
10.2014 - 10.2017

Startups

Along my professional career, I've run multiple startups on my own. The two most prominent are:


Hix on Rails (https://hixonrails.com/)


Hix on Rails injects the setup wizard into the usual Ruby on Rails new project creation flow.

After selecting what's needed for your project from multiple semantically categorized options you end up with a ready to use, perfectly configured Ruby on Rails application.


Joompin (https://joompin.pl/)


Joompin is a mobile carpooling app to organize joined rides to and from workplace.

Piotr BenderGrowth/Performance Manager