Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Additional Information
Hi, I’m

Yevhenii Pohodin

Product Manager / Product Owner / Head Of Product / Digital Analyst
Warsaw
Yevhenii Pohodin

Summary

Experienced Product Owner/Manager with a strong background in digital analytics. Proven ability to lead dynamic teams, streamline processes, and drive a product from conception to commercial success. Committed to creating intricate, profitable products that serve the company and its clients. Takes pride in seeing a product used daily, bringing long-term value to users.

Overview

6
years of professional experience

Work History

Onlinedivorce.com

Product Owner/Product Manager/Head of Product
03.2018 - 09.2023

Job overview

  • Developed and managed a product from scratch, growing its average monthly turnover to over $5 million
  • Led a team of 10 professionals and conducted over 100 interviews to recruit talent for our project
  • Organized and streamlined internal team processes and company-wide procedures, improving efficiency and productivity
  • Automated and optimized the product reporting system to provide accurate and timely decision-making insights
  • Implemented a unique A/B/C testing functionality to enhance our product's user experience.
  • Owned and prioritized product backlog.
  • Oversaw entire product deployments from vision and creation to rollout and delivery.
  • Collaborated with the development team on services and tasks.
  • Focused on building critical features upfront in order to identify constraints and technical challenges.
  • Allocated and approved team resource usage.
  • Managed implementation of new features by outlining plans and specifications such as how, where, and when each component would work.
  • Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
  • Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
  • Coordinated with design and media teams to develop high-quality creative assets.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Captured new customers by optimizing business strategies and launching products to diversify offerings.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Coordinated with software developers to create custom applications and trackers to achieve goals.

Education

Dnipro National University

Master's Degree from Enterprise Economics

University Overview

Applied economics knowledge to real-world business contexts, contributing to the profitability of our products.

Dnipro National University

Bachelor's Degree from Applied Mathematics and System Analysis

University Overview

Built a strong foundation in mathematics and systems analysis, vital for subsequent roles in product management and data analysis.

Skills

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Accomplishments

  • Market Leadership: Spearheaded the transformation of a product from its inception to becoming an undisputed market leader. With a well-executed strategy, we not only achieved dominance but also successfully displaced competitors. Our market share consistently ranged between 70-80%, capturing nearly the entire market traffic and leaving no room for competition.
  • Team Optimization: Implemented a myriad of measures to optimize team performance, including strategic sessions, one-on-one coaching sessions with each team member, the introduction of a product backlog, and facilitating skill-enhancement courses. These initiatives significantly boosted team efficiency and effectiveness.
  • Comprehensive Analytics Overhaul: Undertook the monumental task of setting up a comprehensive analytics system for the project from scratch. This transformation played a pivotal role in product development and strategy refinement, providing valuable insights.
  • A/B Testing Mastery: Conducted more than 100 A/B tests, collectively resulting in a 3-5 fold increase in sales. These tests allowed for continuous optimization and refinement, leading to remarkable growth in product performance.
  • Enhanced Product LTV: Successfully doubled the Product's Lifetime Value (LTV) by strategically focusing on upselling and subscription models. This achievement highlights my ability to drive sustainable revenue growth and customer loyalty.
  • Payment Innovation: Introduced alternative payment methods, such as Affirm and Apple Pay, to mitigate cash flow gaps and boost conversion rates. This initiative significantly reduced cart abandonment and increased sales conversions.
  • Chargeback Reduction and Alert System: Invested significant effort in working with payment processors to reduce chargeback rates. Developed a robust alert system to proactively monitor and manage payment-related issues, ensuring a seamless and secure transaction process for customers.

Timeline

Product Owner/Product Manager/Head of Product

Onlinedivorce.com
03.2018 - 09.2023

Dnipro National University

Master's Degree from Enterprise Economics

Dnipro National University

Bachelor's Degree from Applied Mathematics and System Analysis

Additional Information

CAREER GOALS


  • Looking forward to scaling new heights in process optimization, team management, and product development
  • Aiming to assemble exceptional teams to create complex products that drive profitability and customer satisfaction
  • Striving to create products that clients will use daily and for many years

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Yevhenii PohodinProduct Manager / Product Owner / Head Of Product / Digital Analyst